According to an old Latin saying De gustibus non est disputandum. — There is no arguing about taste. Yet for me the most jaw-dropping realization about McDonald’s was when I have finally understood that in North America people actually like how McDonald’s food tastes like.
Disclaimer: This is not an opinion about The McDonald’s Corporation — which is probably one of the best run businesses in the world. They just sell to their customers what they want to buy.
It is an expression of my low opinion about the standards, or the lack thereof, what people find palatable.
I do not know if people in different parts of the world are born with different taste buds or what, but I still cannot get over the fact that people claim that they eat horrible tasting, unhealthy and expensive “fast food” (“fast food” here in Canada means slow food — it takes forever to get your order — that is unfortunately not unique to McDonald’s) because they like that awful taste.